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Title page for ETD etd-07092005-160019


Type of Document Thesis
Author Crockett, Sarah
URN etd-07092005-160019
Title Why Undergraduates Students Choose Sport Management As A Major: Factors Influencing College Choice Decisions
Degree Master of Science
Department Sport Management, Recreation Management, and Physical Education, Department of
Advisory Committee
Advisor Name Title
Aubrey Kent Committee Co-Chair
Jerome Quarterman Committee Co-Chair
Cecile Reynaud Committee Member
Keywords
  • NASSM
  • Undergraduate
  • Sport Industry
  • Sport
  • Management
  • Majors
  • Sport Management
  • College Choice
  • Hossler & Gallagher
  • Marketing
  • Sport Marketing
Date of Defense 2005-06-22
Availability unrestricted
Abstract
The purpose of this study was to explore and determine relevant college choice factors among undergraduate Sport Management students, along with collecting specific demographic information from the respondents. Since little was known about college choice factors for undergraduate Sport Management students, this study will be exploratory in nature, and will employ a non-experimental design. College choice has been a topic of great interest in the last two decades. Numerous studies have been conducted for both the undergraduate and graduate levels. Except for a dissertation published in 2001, the most relevant study exploring college choice for doctoral Sport Management students, there was a lack of research pertaining specifically to undergraduate Sport Management students. For surveying purposes, a modified version of the questionnaire used in a college choice study of nursing majors was used for data collection. The sample population consisted of randomly selected Sport Management programs listed in a December issue of the Sports Business Journal. Parametric statistics produced analyzable results using descriptive statistics, MANOVA, and linear regression. Results revealed that there were no significant differences for the demographic variables gender and age. Race, however, produced significant differences for each of the three categories in which college choice items were grouped; choice, influence, and perception. The data also showed that the majority of undergraduate Sport Management students are choosing their university of attendance prior to choosing their major.

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